Strategic Planning, Marketing and Evaluation
36 hours
|
Strategic planning is fundamental in terms of supporting an organization's vision, mission, marketing and partnerships. Our Strategic Planning, Marketing and Evaluation course explores the elements of strategic planning for non-profit organizations. Learn to develop strategic plans using relevant case studies and by engaging with professionals from the non-profit sector. Develop an evaluation plan – an essential component of the strategic planning cycle – while learning which methodologies best support your strategies. |
Advocacy, Government Relations and Strategic Partnerships
36 hours
|
Using real-world examples as a guide, our Advocacy, Government Relations and Strategic Partnerships course teaches you how to develop and implement advocacy and government relations strategies and how to build partnerships that can effectively move an agenda forward for a non-profit organization. Explore the key structures and players in government decision making, and learn about the various ways to effect change within government. |
Introduction to the Nonprofit Sector
36 hours
|
Our Introduction to the Non-profit Sector course provides a solid overview of the scale of and variety within the non-profit landscape in Canada. Gain a thorough understanding of the various structures and governance models used, from traditional foundations, charities, co-operatives and non-profits to newer social enterprises that function more like businesses but have a social mission. Through an analysis of case studies and best practices, develop a tool kit of strategies and tactics that you can apply within your own organization. |
Financial Management and Planning for Nonprofit Organizations
36 hours
|
Our Financial Management and Planning for Non-profit Organizations course is intended to demystify non-profit finance and provide you with a new level of financial literacy. Learn how to develop a financial plan (including a budget) and about best practices for revenue analysis and the costing of programs. Develop the skills you need to read, understand and analyze financial statements. Consider the integration of strategy and finance, and learn how to identify risk and fraud so you can protect your organization. |
Leadership Essentials - Organizational Development and Stakeholder Management
36 hours
|
In a non-profit organization – an environment of scarce and constantly shifting resources – practical leadership and management skills are critical at each level. Our Leadership Essentials - Organizational Development and Stakeholder Management course covers the key leadership skills required by those who work in the non-profit sector. Focus on the critical issues and strategies in non-profit management and leadership, including the recruitment, selection and performance management of staff and volunteers. |
Introduction to Fundraising
36 hours
|
Through our Introduction to Fundraising course, explore the skills required to develop an annual fundraising plan that yields results. Draft a fundraising plan for a functional agency and present the plan. |
Community-level Fundraising and Donor Engagement
18 hours
|
Explore the elements of a community giving program – from donor acquisition to donor retention – with our Community-level Fundraising and Donor Engagement course. Learn about traditional fundraising methods (including direct mail and face-to-face fundraising) as well as the emerging trends in fundraising at the community level (including crowdfunding). |
Digital Strategies for Charities and Non-profit Organizations
21 hours
|
Through our Digital Strategies for Charities and Non-profit Organizations course, explore the latest strategies to learn how to lead projects involving websites, blogs, online communities, email campaigns, mobile technology, online video and social networking. Develop the skills necessary to manage digital fundraising programs, engage supporters online and integrate social media platforms to create successful multi-channel campaigns. |
Fundraising Events and Corporate Sponsorship
18 hours
|
Learn how to plan and execute a successful fundraising event. Our Fundraising Events and Corporate Sponsorship course helps you develop the knowledge you need to manage budgets, logistics, timelines and vendors as well as the skills you need to solicit strategic corporate sponsorship and build ongoing relationships with sponsors, event attendees and volunteers. |
Major Gifts, Campaigns and Estate Giving
18 hours
|
Securing large gifts is one of the best ways for non-profit organizations to maintain the valuable programs they offer. Even within a system that integrates annual giving and estate giving, major gifts can have unique circumstances and must be handled using the proper processes. Through our Major Gifts, Campaigns and Estate Giving course, develop the skills you need to be part of a modern non-profit's major giving program, including researching prospective donors, preparing and executing major gift asks using volunteers, using campaigns as a fundraising tool, using estate giving as part of an integrated solicitation process and retaining donors through effective stewardship, ethics and accountability. |
Writing Effective Funding Proposals
21 hours
|
Explore the essential steps and techniques required to create and present successful funding proposals for foundations, governments and corporate prospects. Through our Writing Effective Funding Proposals course, examine the challenge of focusing your funding proposal to show growth and sustainability. |
